Privacy policy
This Privacy Policy describes how your personal information is collected, used and shared when you visit or shop at enlight-led.pl (the "Site").
PERSONAL DATA WE COLLECT
When you visit the Website, we automatically collect certain information about your device, including information about your web browser, IP address, time zone and some cookies installed on your device. In addition, as you browse the Site, we collect information about the individual websites or products you browse, what sites or search terms refer you to the Site, and information about how you use the Site. We refer to this automatically collected information as "Device Information."
We collect Device Information using the following technologies:
- "Cookies" are data files that are placed on your device or computer and often contain an anonymous unique identifier. More information about cookies and how to disable them can be found at http://www.allaboutcookies.org.
- "Log files" track activities performed on the Site and collect data including IP address, browser type, internet service provider, referring / exit pages, and date / time stamps.
- "Web beacons", "tags" and "pixels" are electronic files used to record information about how you browse the Site.
Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, and telephone number. we refer to these as "Order Information".
When we refer to "Personal Information" in this Privacy Policy, we mean both Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL DATA?
We use the Order Information we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and / or order confirmations). Additionally, we use this order information to:
- communicate with you;
- screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide information or advertising about our products or services.
We use the device information we collect to help us check for potential risks and frauds (IP address in particular) and more generally to improve and optimize our Site (for example, by generating analytics about how our customers view and enter to interact with on the Site and to evaluate the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL DATA
We share your Personal Data with third parties to help us use your Personal Data as described above. For example, we use BLUE MEDIA to power our online store - you can read more about how Blue Media uses your personal data here: https://bluemedia.pl/storage/app/media/Bluemedia_pl/Dokumenty/polityka-prywatnosci.pdf.
We also use Google Analytics to help us understand how our customers use the Site - you can read more about how Google uses your personal information here: https://www.google.com/intl/en/policies/ privacy /. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Data to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.
BEHAVIORAL ADVERTISING
As described above, we use your personal information to deliver you targeted advertising or marketing messages which we believe may be of interest to you. For more information on how targeted advertising works, please visit the Network Advertising Initiative ("NAI") education website at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at: http://optout.aboutads.info/.
DO NOT FOLLOW
Please note that we do not change the data collection and use practices of our Site when we see a "Do Not Track" signal from your browser.
YOUR RIGHTS
If you are a European resident, you have the right to access the personal data we hold about you and to request that it be deleted.